In a bold leap toward inclusive innovation, Centerfruit from the house of Perfetti Van Melle India, in collaboration with WPP and BharatGPT.ai and Google Cloud, launched the ‘Centerfruit Tongue Twister Challenge’-a first-of-its-kind voice based GenAI campaign aimed at engaging audiences in rural regions of Uttar Pradesh, where limited access to data, let alone television and […]

In a bold move that fuses cinema, culture, and adrenaline, Sting Energy, PepsiCo India’s high-voltage energy drink, has dialled up its ‘#F1SoundsLikeSting’ challenge – offering fans a golden opportunity to win an unforgettable Formula 1 experience at one of the most iconic races of the season. This season, the Sound of Sting isn’t just heard,

In a bold move that fuses cinema, culture, and adrenaline, Sting Energy, PepsiCo India’s high-voltage energy drink, has dialled up its ‘#F1SoundsLikeSting’ challenge – offering fans a golden opportunity to win an unforgettable Formula 1 experience at one of the most iconic races of the season. This season, the Sound of Sting isn’t just heard,

The world’s largest cleft-focused NGO, Smile Train, launched “Every Smile Belongs” – a powerful photo exhibition and immersive tribute to inclusion, dignity, and hope with Kiran Nader Museum of Art as its venue partner. Captured by internationally acclaimed photographer Komal Bedi Sohal, the exhibition showcases unfiltered portraits of children with clefts. These striking images transcend

Fortis Hiranandani Hospital, Vashi, today launched the Blood Disorder Clinic in Navi Mumbai-a pioneering center dedicated to the diagnosis, treatment, and management of blood-related conditions. The unit, helmed by Dr Subhaprakash Sanyal, Director-Fortis Institute of Blood Disorders, Fortis Hospitals Mumbai, was inaugurated by Dr S Narayani, Business Head-Maharashtra, Fortis Hospitals and Mr Nitin Kamaria, Facility

Oberoi Realty has been recognised among India’s Best Companies to Work For 2025, ranking 74th in the coveted Top 100 list by the Great Place to Work Institute. The company has also earned a spot among India’s Best Workplaces™ 2025, a recognition that spanned across more than 10 industries and highlighted organizations that are setting

GrabOn, India’s leading online savings platform, has successfully concluded the 13th edition of its Cricket Fantasy League (CFL), which ran from March 14 to June 3, 2025. The latest installment of the campaign combined the high-voltage thrill of cricket with the growing popularity of fantasy gaming, attracting fans from across the country to test their

HDFC Life, one of India’s leading life insurers, is known for campaigns that connect with audiences through relevant and insight-based communication. In its latest campaign, HDFC Life has reached out to audiences in the Eastern part of the country – across the states of West Bengal and Odisha – with the message Enjoy today while